KINDLY COPY BOTH TEXT AND IMAGE ON YOUR FACEBOOK ACCOUNT
W̲H̲A̲T̲ ̲T̲Y̲P̲E̲ ̲O̲F̲ ̲F̲A̲C̲E̲B̲O̲O̲K̲ ̲A̲D̲S̲ ̲S̲H̲O̲U̲L̲D̲ ̲I̲ ̲C̲R̲E̲A̲T̲E̲?̲ ̲♀️♀️
At the moment, Facebook gives 11 different objectives to run ads on their platform.
You might ask, what is an objective?
#Objective is simply the reason you’re running an ad or what you want your ad to achieve.
AWARENESS: The idea here is to be known, Facebook shows this ads to people who are likely to be interested in your brand.
REACH: You just want the content to be shown to as many people as possible.
Both are great and perfect for cold audience.
Great for a cold audience too. Should be your most used as it helps you to build page credibility and it’s easy to get more clients but need to be careful.
Encourages link click. Sends people to your website/landing page. Good for warm audience.
This is highly competitive.
I use this a lot for my clients in Real Estate. This ad type helps you collect details like email addresses from potential clients, especially if you’re offering high ticket products that require some steps to close the deal.
The dream of every advertiser, LOL. Worst mistake I see a lot of newbies make is to gun for conversion ad on their first few trials -halos sir/ma’am but Uncle Zuck’s sea is ready to swallow your small change.
For an effective and well-planned campaign, this ad is often the last in the queue, and I will tell you why in an upcoming post.
This ad type is perfect if you have a physical store and want to show your ad to people living around you.
There are others like CATALOG Sales for Ecommerce business with variety of products,
to draw traffic to your WhatsApp, Messenger or IG Direct, and
for developers who want people to download their apps.
Join themainceos.com on how to promote your business and earn weekly!